The Vision is the aspirational future state of the organization, and reflects the Board’s overarching aim in driving the organization forward towards the role they would like it to play!

The vision statement is a source of inspiration that articulates the dreams and hopes for a business or – in the case of public institutions – the future of a country or region or city. Whether for an organization or a public intuition, the vision statement answers the question, "Where do we want to go?" or “How does the world look like if we are successful”?